PVR Cinemas reaffirm its growth in Southern-India with the launch of its 4thmultiplex in Chennai
~Expands its presence to a total of 22 screens in the city~
Chennai, 21 August 2018 — In line with its rapid expansion plan, PVR Ltd., the largest cinema exhibition company in India, has further expanded its presence in Chennai today. Sustaining its tradition of offering world-class cinema experience, the 5-screensmultiplex at SKLS Galaxy Mall, GNT Road, Redhills, Chennai, boasts enhanced in-theatre technology for its patrons. With this launch, PVR strengthens its presence in Southern India with 169 screens in 26 properties and a total screen count of 27 screens across 5 properties in the state of Tamil Nadu.
Located at the outskirts of Chennai with aperfect amalgamation of residential and industrial pockets and colleges; the cinema is spread across an area of33,645 sq. ft. with a seating capacity for977 audiences. The brand new multiplex features 7.1 Digital surround sound along with 4K projection systems andNext Generation 3D screens, offering a cutting-edge cinema viewing experience to the patrons.
Commenting on the launch, Mr. Sanjeev Kumar Bijli, Joint Managing Director, PVR Ltd. said, “South is an important market for us and this announcement highlights our commitment towards providing an exceptional customer experience across location. Backed by world-class hospitality, we are hopeful that this property would be a new hub of entertainment and will be appreciated by the movie aficionados.”
Speaking on the occasion, Mr. Gautam Dutta, CEO, PVR Cinemas said, ”We are delighted to announce the launch of our 4thmultiplex in Chennai and it is indeed a pleasure to outspread our presence in the market. At PVR, our aim is to provide a world-class cinema watching experience, backed by best in class services, and superior technologies. We are confident that the launch of this 5-screens multiplex in Chennai, will be received well by our audiences here.”
The overall movie watching experience at the multiplex is further enhanced with a wide range of gourmet delicacies. Furthermore, the next-gen. Quick Tix facility is the most convenient instant ticketing solution for the patrons. PVR’s brand new property has an opulent, heritage look as a tribute to the smart-city, Chennai.
With this opening, PVR stands at a total screen count of 643 screens at 138 properties in 54 cities.